Recently, the participants of the Ghana Business Star Growth Program came together for the second Challenge Session. Prior to the Challenge Session, all participants visited two companies for an entrepreneur…
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Terugblik Strategic Marketing Consultancy Day 2018
…een uitgebreide introductie over ons bedrijf gingen de deelnemers in vier teams aan de slag met de Marketing- en Sales game. Marketing- en Sales game Onze Marketing- en Sales game…
How to benefit from university-business collaborations
…of education and research, but they also have a third ‘mission’: to valorise their knowledge. Therefor their goal is to look for implementation platforms for their knowledge and student placements…
Creating a tailor-fit service package
…relationship within the business chain is desirable for good cooperation, but also because the brand retention decision of the consumer may depend on the dealers’ performance. The dealers’ performance is…
Consultancy firm The Next Organization introduces an innovative research program to London-based companies
…this research program? Are you interested in taking the leap to be at the forefront in customer centricity? Please contact Yasin Sahhar (via ysahhar@tnxto.com) for further information on the program….
Promise management marketing: every employee a part-time marketer
…with board commitment, but… Marketing should turn towards an organisation wide phenomenon. For this reason, marketing has to become priority of top management. Top management should break free from the…
Knowledge session on new segmentation methodology
…an innovative segmentation model that is fit-for-future. Interested in what The Next Organization can do for you on the topic of segmentation and proposition development? Feel free to contact us!…
Certainty in Uncertain Times: The Human Aspect of Organisational Change
…regularly The final tip to prevent resistance is to regularly update employees about the transition through one source of information. For example, one middle manager communicates one message to all…
Developing long-term innovation with internal startup management
…an internal startup is an ordinary startup but initiated within an existing division or company. The development of internal startups is a much less common practise in comparison to innovation…
Value Proposition Research Program – Kick-off
…the lead for this program, organised kick-off sessions for all teams to introduce them to the key concepts and to discuss the outline of this one-year research program. New knowledge…