Together with customers, we innovate and optimise business models

A business model describes the logic of how an organisation creates, delivers and captures value; in a economic, social or cultural context. Innovating and optimising business models is at the core of our work and consists of various elements.

 

A business model describes how a company creates, delivers and retains value. This includes various elements such as drawing up the proposition, defining the target group and identifying sources of income and costs. Optimising and innovating our clients' business models is at the heart of our activities.

VALUE PROPOSITION

The value proposition is a promise from a company to a customer, which makes clear what value a product or service delivers to the customer. It increases differentiation from the competition. We assist organisations in developing a unique value proposition for their customers. We use various techniques for this, such as the value proposition canvas and personas.

DISTRIBUTION MODELS

How do products and services reach the end customer? Is a single-, multi-, cross- or omni-channel approach the right one? After a thorough analysis of the possibilities of the market and the needs of the target group, we help companies to set up a distribution model in which the use of different channels is determined, tested and implemented.

LIFE TIME VALUE

The Customer Life Time Value is a method we use to predict the value of the average customer. By measuring this, we can calculate the average turnover generated by a customer. This helps to adjust marketing budgets where necessary. We also help to increase the CLV by focusing on customer satisfaction and customer retention.

MARKET OPERATION

With marketing, potential customers are identified and encouraged to become customers. Defining customer segments and formulating an approach plan is an important part of the business model. We assist in both the creation of a market development plan (strategy) and the implementation of the plan.

NETWORK & PLATFORM MODELS

By working with partners, companies can expand their commercial opportunities and ultimately boost performance. Part of a business model is to define this collaboration, knowledge sharing and other source sharing and to align it with the goal and proposition of the organisation. Network and platform models map out these connections and flows.

SALES AND SERVICE EXCELLENCE

In order to ensure that a business model continuously keeps pace with market movements, and that the sales and service offering perfectly matches the needs of the end customer, we have put together a sales and service excellence programme. Together with companies, we apply theoretical concepts to practice and test sales and service performance.

VALUE PROPOSITION

The value proposition is a promise from a company to a customer, which makes clear what value a product or service delivers to the customer. It increases differentiation from the competition. We assist organisations in developing a unique value proposition for their customers. We use various techniques for this, such as the value proposition canvas and personas.

DISTRIBUTION MODELS

How do products and services reach the end customer? Is a single-, multi-, cross- or omni-channel approach the right one? After a thorough analysis of the possibilities of the market and the needs of the target group, we help companies to set up a distribution model in which the use of different channels is determined, tested and implemented.

LIFE TIME VALUE

The Customer Life Time Value is a method we use to predict the value of the average customer. By measuring this, we can calculate the average turnover generated by a customer. This helps to adjust marketing budgets where necessary. We also help to increase the CLV by focusing on customer satisfaction and customer retention.

MARKET OPERATION

With marketing, potential customers are identified and encouraged to become customers. Defining customer segments and formulating an approach plan is an important part of the business model. We assist in both the creation of a market development plan (strategy) and the implementation of the plan.

NETWORK & PLATFORM MODELS

By working with partners, companies can expand their commercial opportunities and ultimately boost performance. Part of a business model is to define this collaboration, knowledge sharing and other source sharing and to align it with the goal and proposition of the organisation. Network and platform models map out these connections and flows.

SALES AND SERVICE EXCELLENCE

In order to ensure that a business model continuously keeps pace with market movements, and that the sales and service offering perfectly matches the needs of the end customer, we have put together a sales and service excellence programme. Together with companies, we apply theoretical concepts to practice and test sales and service performance.

Growth by optimising and
innovating business models.

The Next Organization is a strategic consulting firm that specialises in improving the commercial performance of organisations. Together with our clients we innovate and optimise business models. Changing customer behaviour and social & technological developments are the starting point. Sustainable results are the goal; that is why we support our clients from strategy to implementation…and beyond. In this way we help achieve the desired growth and create the next organization.

 

We offer a wide range of advisory services, the most important of which we have listed below. In each consultancy process, we deploy the services that best fit our client's needs.

Some of the companies
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