Imke van der Linden
Imke obtained her MSc in Strategic Product Design with a specialisation in Retail Design at the Technical University in Delft. She wrote her thesis for Suitsupply, where she researched the development of a new online shopping platform – as part of a complete omnichannel system – on which the shopping experience in physical stores has been translated into an online shopping experience. Imke also gained experience with a jewellery brand where she was responsible for online and offline marketing communication, the social media strategy and the development of the collections. At The Next Organization, Imke focuses on the strategy development of various customers.