Martin Schuit started five years ago as a graduate student at The Next Organisation. In the past period, he has grown into a...
Case interview: How the focus on client value stimulates growth for Hella Benelux
In this case interview, a promising approach is presented for all companies that are heavily involved in discussions with their clients...
Co-creation in practice: inspirational examples
Since the early '90s it is known that organisations can achieve competitive advantage when engaging their customers in improving their...