The speed of change has increased rapidly in recent years. Due to fast developing technology and changing consumer behaviour, companies...
Strategic Marketing Consultancy Day 2019
Ben jij gepassioneerd door het vakgebied van commerciële performance en nieuwe business modellen? Én ben jij nieuwsgierig hoe het er...
TNXTOutlook 2019 – Secured Sharing
In a world full of change… Secured sharing becomes a fundamental discussion. A rise of reluctant sharers, open ecosystems and blockchain...
Reality check: is a customer’s buying journey as linear as we think?
Organisations massively adopt customer journey thinking in understanding and serving their customers better. This way of thinking is...
TNXTOutlook 2019 – Beyond human capacity
In a world full of change… Technology moves beyond human capacity. Ongoing advances in Robotics, Artificial Intelligence, Machine Learning...
TNXTOutlook 2019 – Immersive interactions
In a world full of change… Consumer interactions rise to a new level. The experience economy finds itself a new definition and...
What it takes to be fully customer centric: combining an outward with an inward focus
Nowadays, customer centricity is a fashionable topic. It is essential that organisations are sensible towards their customers through...
TNXTOutlook 2019 – Better self; better world
In a world full of change… Consumers start to understand the current impact of human beings on our planet and raise their voice. People...
Why stories change behaviour
According to McKinsey’s research 70% of all transformation efforts fail [1]. Leading a transformation is not easy. Change managers usually...
The Next Outlook – Trend Report 2019
In a world full of change... one of the certainties is that The Next Organization offers you a yearly overview of the most important...